Logo Survey

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Logo Questionnaire

This survey will help you articulate the look and feel of your logo and, in turn, help us create the professional identity you want to convey.

Please answer each of the questions in a thorough and clear manner. Add any additional notes or comments at the end of the survey.
What is the name of your company?
How would you like your business to be perceived?
What is the visual impression(s) would you like to convey?
- Playful
- Clean/Contemporary
- Professional
- Retro
- Whimsical
- Elegant
- Bright/Colorful
- Natural/Earthy
Please offer further thoughts or details regarding the above
Do you have a preference for a logo with or without a logomark?
- Yes
- No
A logomark is the icon that accompanies the text of some logos. The Nike swoop is an example of a logomark. A logo without a logomark is called a wordmark. This is a logo represented solely by text. Coca-Cola is an example of a wordmark logo.
If you were to have a logomark, is there a type of image that you prefer?
- Cartoon
- Realistic
- Stylized
- Simple
- Elaborate
Do you have a slogan and/or tagline for your business?
Who is your target market? (i.e., puppies, competitive obedience, aggression, etc.)
What is the socioeconomic status of your target market?
What makes you different from other similar businesses in your area?
Do you have any specific ideas you’d like to see for your logo?
Are there any colors that you associate with your logo or image?
Are there any colors that you do not associate with your logo or image?
Do you have any font preference in terms of style?
- Thick
- Thin
- Whimsical
- Professional
- Elegant
- Contemporary
Are there any visual references, or other logos, that you feel convey the mood you would like for your logo? If so, what is it that you like about them?
If there are examples of logos you particularly like, please indicate the logos and provide links to them on the internet.
Upload any files for reference
Drop files here or

Max. file size: 64 MB.
Please add any additional note or comments:
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